Weekly News

#WeeklyBuzz - What are the top News of the week?

Trending Published on 19 Jan 2021

#WeeklyBuzz is the NEW series on The Brand Tribe, to share with you all the exciting happenings of the week, in the world of marketing and business. 

Let’s have a quick look at what happened last week.


Google News performance report added to Google Search Console

 

Google News Update

Google launched a new dedicated performance report within Google Search Console for Google News publishers. This report shows you clicks, impressions, and click-through-rates for your performance on Google News from news.google.com, and from the Google News app on Android and iOS.

Google said it helps news publishers answer questions such as:

  • How many times have my articles appeared to users in Google News?
  • Which articles performed well in Google News?
  • How does user behavior vary by country?

Source 

Snapchat Adds Public View Counts to its TikTok-Like 'Spotlight' Feed

Snapchat Update

The short-form video app has gained momentum so quickly, and become influential that every other social media platform has launched something similar like TikTok. 

And this week, Snapchat has taken another step towards making its TikTok-like 'Spotlight' feed more similar to TikTok, by adding public view counts on Spotlight clips.

Source

ZoodPay appoints Martin Muransky as CEO

 

Zoodpay latest News

Launched last month, Zoodpay, a ‘Buy Now, Pay Later’ fintech company, offers a seamless deferred payment solution allowing customers to make interest free payments for their ZoodMall online shopping orders.

OrientSwiss SA, the company that operates ZoodMall, a successful mobile-only B2C cross-border marketplace serving Silk Road countries in Central Asia and the Middle East, on Tuesday, announced the appointment of Martin Muransky as CEO of its subsidiary, ZoodPay.

Source 

Yelp launches “health and safety measures” community feedback feature

 

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Yelp now lets users leave feedback on local businesses’ health and safety compliance around COVID pandemic precautions. Community members can vouch that businesses are enforcing social distancing and requiring staff to wear masks.

As the COVID-19 situation continues to evolve, SMBs and local businesses want to ensure they’re communicating their safety precautions to customers. The new feature allows you to let Yelp users know what measures you’re taking to keep them and your employees safe.

Source

Fitbit officially joins Google

Fitbit News Update

Fitbit has assured consumers that it will maintain strong data privacy and security protections, giving them control of their data and staying transparent about what it collects and why.

Google has reaffirmed that it will continue to safeguard Fitbit users' privacy and has made a series of binding commitments with global regulators, confirming that Fitbit users’ health and wellness data won't be used for Google ads and this data will be separated from other Google ads data.

Source 

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