A multi-faceted advertising professional, who doesn't like to fit into a box. But to adapt and explore multiple dimensions, mostly simultaneously. When not working on brand strategies and marketing plans, she loves to be behind the lens, or baking cakes or blogging. She's the brain and heart behind the 'The Brand Tribe'.
What do you think about role of big idea in data driven world. Read this blog to understand it.
The advertising landscape has changed rapidly over the past three decades. With the exponential increase in the use of digital technology, it is not surprising that digital channel...
Brands incorporate AI in their business and marketing strategies to gain benefits like cost reductions and better management. Learn how AI has become an uprising trend in marketing
2020 taught us many lessons. Read this blog to understand the key marketing takeaways from 2020 and use them to your advantage in the coming year.
Using Pinterest for marketing can open a world of business opportunities. Explore the secret Pinterest marketing strategy guide curated for beginners.
The contactless world has given a fresh lease of life to the new-age barcode. Read this blog to know about the rebirth of QR code and its benefits.
The Brand Tribe meets the founders of Dresscode, an Egyptian Fashion marketplace. And gets deep insights in their entrepreneur chapter of creating a stylish fashion brand through a...
Read this article to understand how AR technology has helped in increasing user experience and its contribution to UAE economy.
Learn what is social validation in the times of this new normal and how it is a new buzz on social media platforms.
The Top tech CEOs of Facebook, Amazon, Apple and Google face criticism over their companies online dominance and gets grilled by Congress
Pandemic has effected the brands in different ways. Read this article to know why marketers need to rework on their brand strategy post pandemic.